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Title
Text copied to clipboard!SEO Comprehensive Strategist
Description
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We are looking for an SEO Comprehensive Strategist to lead the planning, execution, and optimization of our search engine optimization initiatives. This role requires a deep understanding of both on-page and off-page SEO, technical SEO, content strategy, and analytics. The ideal candidate will be responsible for driving organic traffic growth, improving search engine rankings, and enhancing the overall digital presence of our brand.
As an SEO Comprehensive Strategist, you will collaborate with cross-functional teams including content creators, developers, designers, and marketing managers to ensure SEO best practices are implemented across all digital touchpoints. You will conduct in-depth keyword research, competitive analysis, and site audits to identify opportunities for improvement and growth. Your ability to interpret data and translate it into actionable insights will be critical to the success of our SEO efforts.
You should be well-versed in the latest SEO trends, algorithm updates, and industry tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog. A strong understanding of HTML, CSS, and JavaScript as they relate to SEO is also important. The role demands excellent communication skills, strategic thinking, and a results-driven mindset.
This is a key position within our digital marketing team, offering the opportunity to make a significant impact on our online visibility and business performance. If you are passionate about SEO and eager to take on a strategic role that blends creativity with analytics, we encourage you to apply.
Responsibilities
Text copied to clipboard!- Develop and implement comprehensive SEO strategies
- Conduct keyword research and competitive analysis
- Perform technical SEO audits and recommend improvements
- Collaborate with content and development teams to optimize site structure and content
- Monitor and analyze SEO performance using analytics tools
- Stay updated on search engine algorithm changes and industry trends
- Create and manage backlink acquisition strategies
- Optimize website for mobile and page speed performance
- Report on SEO KPIs and ROI to stakeholders
- Identify and resolve crawl errors and indexing issues
Requirements
Text copied to clipboard!- Proven experience in SEO strategy and execution
- Strong knowledge of SEO tools like SEMrush, Ahrefs, and Google Analytics
- Understanding of HTML, CSS, and JavaScript for SEO purposes
- Excellent analytical and problem-solving skills
- Strong written and verbal communication skills
- Ability to manage multiple projects and deadlines
- Experience with CMS platforms such as WordPress or Shopify
- Familiarity with local and international SEO best practices
- Bachelor’s degree in Marketing, Communications, or related field
- Certifications in SEO or digital marketing are a plus
Potential interview questions
Text copied to clipboard!- Can you describe a successful SEO campaign you led?
- What tools do you use for keyword research and why?
- How do you stay current with SEO trends and algorithm updates?
- What is your approach to technical SEO audits?
- How do you measure the success of an SEO strategy?
- Have you worked with cross-functional teams on SEO projects?
- What is your experience with link-building strategies?
- How do you handle a sudden drop in organic traffic?
- What role does content play in your SEO strategy?
- Can you explain the importance of mobile optimization for SEO?
